Independent Dealers · Stronger Together · El Paso, Texas
Who we are

Independent dealers. A community-led association.

We believe stronger connections lead to a stronger independent automotive industry. EPHIADA creates space for dealers to connect, share perspectives, and work together.

What we focus on

Opportunities to connect, contribute and grow.

Our work centers on meaningful member engagement and a connected dealer community.

01 / NETWORKING

Membership & Networking

Build relationships with independent dealership owners, operators, and industry partners in our area.

02 / ENGAGEMENT

Association Meetings

Join industry conversations, hear association updates, and connect with others who understand the business.

03 / INFORMATION

Industry Connections

Share information and perspectives on issues affecting independent automobile dealerships.

04 / COMMUNITY

Community Involvement

Take part in an association committed to giving back and supporting worthwhile local initiatives.

05 / COLLABORATION

Partnership Opportunities

Find opportunities for collaboration among dealers, business partners, and community organizations.

06 / VOICE

Member Participation

Make your voice part of a broader association of independent dealers working toward shared goals.

Meet the people behind EPHIADA

Our Board of Directors.

Five independent voices, working together for our dealer community. Every board member brings a valuable perspective to EPHIADA.

Portrait of Luis Fierro

President

Luis Fierro

Owner, LGF Motors

Luis Fierro is the owner of LGF Motors and a member of EPHIADA's leadership team, working with the board to support connections across the independent dealer community.

Portrait of Eduardo Anaya

Vice President

Eduardo Anaya

Owner, Anaya Motors LLC

Eduardo Anaya is the owner of Anaya Motors LLC. As a fellow independent dealership owner, he brings a firsthand perspective on the local auto industry and a commitment to helping EPHIADA build strong connections among dealers.

Portrait of Ricardo Gardea

Treasurer

Ricardo Gardea

Owner, Cars Plus

Ricardo Gardea is the owner of Cars Plus. He serves alongside fellow local dealership leaders on the EPHIADA board.

Secretary

Alicia Lozoya

EPHIADA Board Member

Alicia Lozoya serves as Secretary of EPHIADA and works with the association's leadership team.

Portrait of Bryanna Alcantar

Membership Director

Bryanna Alcantar

Owner, RA Auto Store

Bryanna Alcantar is the owner of RA Auto Store and serves on the EPHIADA board, helping represent the association's independent dealer community.

Community impact · El Paso Giving Day 2026

Our community. Our shared impact.

On El Paso Giving Day, EPHIADA donated $2,000 on behalf of our association to the Underserved Communities Foundation (UCF). Meta matched our contribution with an additional $2,000, bringing the total support to $4,000.

$2,000EPHIADA Contribution
$2,000Meta Matching Contribution
TOTAL COMMUNITY SUPPORT$4,000

A shared achievement made possible by EPHIADA and its members.

Join the association

Membership starts with a connection.

Interested in joining EPHIADA? Our membership registration is available securely through Zeffy.

  • Explore the association and its member community
  • Stay connected with meetings and updates
  • Participate in community and industry initiatives
Go to Membership Registration ↗
El Paso · Texas
Together, independent dealers can do more.
Interested in participating? Reach out to our team.

Have questions about EPHIADA?

Reach out for membership, partnership, or general association information.

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